Eisenhower's Ability to "Sneer" a Powerful Motivator

By the time Dwight David Eisenhower was first elected president in 1952, he was already 62 years old. Despite this, he had had a relatively unremarkable health history. A 1923 appendectomy left him with a predilection to develop lesions between the lining of the abdominal cavity and the scar. In 1949, his doctor told him to cut down on his four-pack-a-day smoking habit. Eisenhower, after just a few days of limiting his cigarettes, quit cold turkey and never smoked again. He attributed his suc...

 E-Prime Communication

Alfred KSCorzybski, the founder of the discipline of general semantics, thought that the verb "to be" could lead to confused thought, confused action, and even fascism. Because so much of fascism consists of vilification of the memy, and because so much of vilification of the enemy consists of calling hem subhuman, identifying them with the forces of evil, and so on, fascists might find it hard to write propaganda without "to be. Korzybski considered the use of "to be" as an aipciliary verb...